The studio undertook the redesign of the visual identity for REED, the Spanish Journal of Digestive Diseases, a publication with over 100 years of history, 113 volumes, more than 692 issues published, and at least nine transformations.
This was a significant project and a tremendous challenge, as our stakeholders came from the medical field. We worked collaboratively to understand their needs, provide solutions, and introduce layers of structure and simplification to bring clarity and hierarchy to a publication characterized by its dense level of information.
The project was approached in four major areas: the logo, its environment, the website, and the journal itself.
Here is the result.
The studio undertook the redesign of the visual identity for REED, the Spanish Journal of Digestive Diseases, a publication with over 100 years of history, 113 volumes, more than 692 issues published, and at least nine transformations.
This was a significant project and a tremendous challenge, as our stakeholders came from the medical field. We worked collaboratively to understand their needs, provide solutions, and introduce layers of structure and simplification to bring clarity and hierarchy to a publication characterized by its dense level of information.
The project was approached in four major areas: the logo, its environment, the website, and the journal itself.
Here is the result.
y las ideas se desarrollen
The studio undertook the redesign of the visual identity for REED, the Spanish Journal of Digestive Diseases, a publication with over 100 years of history, 113 volumes, more than 692 issues published, and at least nine transformations.
This was a significant project and a tremendous challenge, as our stakeholders came from the medical field. We worked collaboratively to understand their needs, provide solutions, and introduce layers of structure and simplification to bring clarity and hierarchy to a publication characterized by its dense level of information.
The project was approached in four major areas: the logo, its environment, the website, and the journal itself.
Here is the result.
The studio undertook the redesign of the visual identity for REED, the Spanish Journal of Digestive Diseases, a publication with over 100 years of history, 113 volumes, more than 692 issues published, and at least nine transformations.
This was a significant project and a tremendous challenge, as our stakeholders came from the medical field. We worked collaboratively to understand their needs, provide solutions, and introduce layers of structure and simplification to bring clarity and hierarchy to a publication characterized by its dense level of information.
The project was approached in four major areas: the logo, its environment, the website, and the journal itself.
Here is the result.